We built our own brand here. Now we build yours.
Commerce Circle is the operating partner for selling into Indonesia — sourcing, import, storefronts, and the marketing behind them. Everything we do for clients, we already do for IRELIO, our own brand, on our own capital.
Indonesia is Southeast Asia's largest ecommerce market. It is also the easiest one to lose money in.
Sourcing
You find a supplier online, order 500 units, and learn the real quality, duty, and shipping cost only after the money has gone.
Operations
The marketplace forces its own courier. Customs holds your shipment. Your stock sits 900km from your buyers. Cancellations pile up.
Marketing
Creative that works in Singapore or the US dies here. Different buying behaviour, different price expectation, different platforms.
One partner. Five stages. Join the line wherever you already are.
Most engagements start at one stage and grow into the next. You are not required to buy the whole line.
Start where your risk tolerance is.
From reading it yourself to handing us the whole operation. You can move between these at any point.
Two segments, two kinds of proof.
"They run our Shopee and TikTok accounts like they're their own. Because they run their own."
We are early. These are from our first engagements, and we will name them as each one agrees to be named.
Instead of a wall of logos: our own live storefront, a registered Singapore entity, and published process.
The six things people ask before booking.
If something here isn't answered, message us on WhatsApp. You'll get a person.
First Store is a published fixed price, not a quote. Brand engagements are scoped to your situation and depend on catalogue size, channel count, and how much of the operation we run. You get a fixed proposal before anything starts.
A store is usually live in 4–6 weeks. Sourcing and freight is the long pole, not the build — expect 6–10 weeks to first shipment if you're importing. First ad results within 2–3 weeks of launch.
Yes. Your entity, your store, your supplier relationships, your ad accounts, your customer data. We hand over with training. Ongoing help is optional and always cancellable.
Yes. Most of our work is helping brands already selling in Indonesia grow, but market entry for a foreign brand is the same five stages with a different starting point. You do not need to be in Indonesia — we hold stock in Tangerang, handle domestic fulfilment, and manage marketplace accounts on your behalf. Some marketplaces require an Indonesian entity or local partner; we'll tell you which on the call.
Projects have no ongoing commitment. Monthly engagements are three months minimum, then rolling with 30 days' notice. The Circle is monthly, cancel anytime, once it opens.
We don't guarantee revenue and you should be sceptical of anyone who does. We guarantee scope, deliverables, timeline, and that you'll hear from us weekly. If we think your product won't work here, we'll say so at Validate rather than take the build fee.
Tell us where you are. We'll tell you what's next.
Two call types, both free, both 30 minutes, both with the person who'd actually run your account.
Beginner discovery call — whether the model fits your budget and time, and what a realistic first product looks like. Strategy call — bring your current numbers, we map the entry or growth path and send a scoped proposal within a business day.